Xytech Systems - the global leader in resource, work order and asset management solutions - will be showcasing key updates to the MediaPulse 2.0 Platform at IBC 2010. MediaPulse, the groundbreaking solution that combines enterprise-wide operational control and multisystem digital supply chain collaboration with powerful financial management tools, was originally introduced at NAB 2009.

MediaPulse 2.0 Enhancements Debuting at IBC 2010 Include:

• New rental module
• Additional calendar scheduling views
• New search criteria throughout the platform
• A range of MediaPulse adapters to popular shipping companies, such as FedEx and UPS
• Integrated support of QuickBooks and Sage
• Comprehensive support of Exchange Server
• Background report processing
• Universal accounting adapter
• The next generation of APIs, enabling system-to-system work order and metadata collaboration

In addition, Xytech will be unveiling a new MediaPulse Pricing Engine, which factors in the variety of parameters effecting pricing in today's media services and video transmission organizations. The MediaPulse Pricing Engine allows for any combination of attributes on an order, process, asset or account to drive price and cost calculations. Prices are determined by a host of factors; such as customer, bit rate, codec, runtime, file size, bandwidth, QoS, and resource/device, using a combination of rate attributes and customer defined pricing formulas.

These are just a few of the hundreds of new MediaPulse features that showcase Xytech's commitment to modernization. Noted Greg Dolan, Executive Vice President of Xytech, "Innovation is the minimum requirement for technology firms to compete in the broadcast and media services sectors, and MediaPulse 2.0 reinforces our commitment to an 18 Month Refresh Cycle for all of our products. This rapid development cycle is one of our core strengths and allows us to constantly adapt to new technologies. We strive each day to remain relevant to our clients by finding solutions to their current challenges and positioning our product roadmap to align to their evolving needs."

About Xytech Systems Corporation Xytech Systems Corporation™ is a market leader in workflow, scheduling, and asset management solutions designed specifically for the dynamic nature of the media and entertainment industry. Major studios, broadcasting corporations, media conglomerates, post production facilities, television stations, and the media departments of numerous Fortune 1000 companies use Xytech's exceptional software solutions. Xytech has over 350 software deployments in more than 20 countries around the world supported by a global services team with extensive experience in studio, post production, and broadcasting. Xytech is headquartered in West Hills, California, and has regional offices in New York and London.

For more information, please visit www.xytechsystems.com or call +1-818-698-4900 USA / +44 (0)20-7903-5170 UK.

Xytech Systems has announced that National TeleConsultants, Inc. (NTC) has chosen to expand their integration of the MediaPulse platform within media enterprises. The powerful MediaPulse application suite offers unparalleled integration capabilities, working smoothly with customers' existing media technologies. NTC has five years of software integration experience coupled with targeted MediaPulse expertise, allowing them to seamlessly integrate the platform with Xytech customers’ existing workflows and technology systems and deploy purpose-built user interfaces and portals.

MediaPulse is built upon a robust, flexible architecture that uses the latest technology, developed in cooperation with senior engineers at Microsoft. Specifically created to streamline and automate media operations, MediaPulse provides a high-performance, end–to–end solution for both resource– and media–based workflow requirements.

Sitting at the intersection of IT, media technology, and operations, NTC is able to effectively and efficiently integrate software-based media applications within media enterprises. NTC’s expertise comes from years of experience within media organizations, coupled with a deep understanding of those technologies that are critical to the ongoing evolution of the industry. NTC’s software integration services bring the best practices of the IT space into media environments to deliver on the promise of digital media systems.

Xytech Systems Corporation – the global leader in resource, work order and asset management solutions – has unveiled MediaPulse Transmission, a groundbreaking product specifically designed to master operational issues facing broadcasters and transmission service providers.

Built on the industry–standard MediaPulse platform, MediaPulse Transmission presents a radical improvement over existing solutions available to satellite providers, broadcasters, cable systems and uplinkers; a new generation of scheduling and optimization management tools. MediaPulse Transmission was developed in collaboration with industry clients and experts through technical best practices, bringing parameter-based management to a number of industry–specific challenges.

MediaPulse Transmission features include:

• A configurable user interface
• Intuitive scheduling screens and booking forms
• Horizontal and vertical scalability – the ability to support a single user managing a simple inventory to solutions supporting thousands of users accessing the most complex inventories
• Automated and flexible rate cards
• Enterprise–class operational and financial tools that include vendor profiles, integrated invoicing, and cost recovery
• Detailed analytics interfaced through the integrated Web Service API of MediaPulse to any ERP system, enabling integration into third party apps
• A wide array of communication systems that communicate and integrate with the Web Service API

Greg Dolan, Executive Vice President of Xytech, commented that "We understand that the challenges facing satellite and broadcast delivery companies are intense. These companies manage vast quantities of highly flexible, high value assets and deliverables. We recognized the need for a robust and configurable system that could support them all, from small companies to global media giants, and we believe that MediaPulse Transmission will have a profound impact on the industry and see it as a transforming product for this sector."